One of the greatest things about owning a gym is seeing our members make small, consistent changes over time that impact their quality of life in BIG ways!
On the other hand, one of the toughest things about being a gym owner is seeing people make the decision to sacrifice their health by making excuses. Because being healthy and choosing to take care of ourselves is viewed as a commodity in our culture, it is often times one of the first things that loses priority when the going gets tough and life starts to “get in the way.”
Believe me, I know. I’ve been there, too!
There is a great quote that says, “Man will spend all of his health to gain wealth, only to spend all of his wealth to regain his health.”
When I first started taking my health and fitness seriously, I recall eating my fair share of junk food and even drinking soda. But because I was physically working so hard in the gym, I was still seeing results. As time went on, I noticed my progress and results were beginning to slow down significantly. I also noticed that I didn’t seem to be recovering as quickly from tougher workouts as others in the gym.
Our coach at the time, recognizing our growing frustration, recommended we take a closer look at our nutrition, how we were fueling our bodies. My wife and I made the decision to cut out processed foods, grains, and sugar, and WOW, did we start to feel better! I also began taking a recovery shake after my workouts, and really tried my best to eat as clean as possible.
Fast forward— Our family took the leap to move to Wilmington and open the gym, which meant long days and late nights working on the box (what we call the gym). This wrote the prescription for little time left for fitness and certainly some poor food choices. With a handful of other stressors mixed in, we were definitely struggling, to say the least. After the dust settled, both Andrea and I realized how far we had let ourselves travel from our health and fitness goals, and made the decision it was time to get back on track.
We both hired an outside coach to program workouts for us and to help hold us accountable. Andrea’s goal was to get healthy again. She had worked herself right into some real health issues. I wanted to get bigger and stronger.
The very first thing our coaches began working with us on was our nutrition. Sure, they programmed and structured our workouts to help guide us towards our goals, but we had multiple long conversations about what we were eating, and what we were and weren’t putting into our bodies. See, even though both Andrea and I had our own separate struggles, we both needed some sort of accountability and clarity. Even though we had different goals, we both realized that we needed to be spending more energy on our fitness and nutrition.
The great news is that the outcome and results that we saw were SO worth all of the hard work we put in! It took about eight months for Andrea to feel healthy again. And I gained 20 pounds in about nine months time. My body fat percentage didn’t increase, and I got stronger. In fact, I was the strongest I had ever been. Even though I still had about 15 pounds I wanted to gain, I was so happy to be moving in the right direction.
Then it happened. Or should I say, I let it happen. For good reasons, I started shifting my focus and energy more towards our business in efforts to make improvements and grow our community. I told my coach that I needed to take a break. The cycle almost instantly began to repeat itself. Long days and late nights spent pouring all of my energy into the business led to less exercise and poor eating decisions. I lost that 20 pounds I had worked so hard to gain, and then another five, and noticed a huge decrease in the way I was feeling physically.
There’s another quote that is worth sharing, “Fitness isn’t owned, it’s rented. And the rent is due every day.” With that said, I have learned so much about myself and others throughout this journey. One of the biggest things I’ve learned is we ALL need some degree of accountability and coaching. I’ve noticed that the best and brightest people in the world are not doing it alone, they don’t believe the lie that they can figure it all out by themselves. We need that voice of wisdom in our corner helping us filter through all the information, struggles, and seasons that we find ourselves in.
This is why we at CFIO don’t focus on offering “gym access ” or trying to acquire 500 members. I am sold on the fact that more is not always better, but better is better. With this mindset we can place our attention on those who we feel we can truly help by continuing to adjust and add value to their lives.
We can offer a premium service… not just a watered down version.
For this reason, we started offering goal reviews here at CFIO. We cannot express how important setting up a goal review is, how critical it is as part of your journey to success. Smaller goals can change quite often, and just need to be revisited and refocused. We like to set our clients up with a goal review every three months to make sure you are staying on track and taking consistent steps towards reaching those goals.
By doing this, with the help of a coach, you can navigate through life’s obstacles without driving the train right off the tracks. Whether it’s related to your fitness routine or your nutrition, we can help!
I used to think that getting started was the hardest part. Taking the first step can undoubtedly be scary, but it’s relatively easy. It’s making the little decisions every day to become better where the real challenge begins. Day after day, choosing to move forward, and making adjustments along the way.
Need help taking that first step!? If so, Schedule a Free No Sweat Intro where we’ll meet, sit down talk through your initial goals and lay out a plan that works for you.
Are you a current member!? Let us help you continue getting great results as you navigate through those different seasons of life. Don’t waste time, money, energy, and peace trying to navigate through this on your own. Start by setting up a Goal Setting Session Here!